Christmas Newspaper Ad, Kann's Department Store

ID: 5407 ~ Source: Washington Evening Star via Library of Congress ~ Date: 29 November 1953

This file appears in: Finding Style in DC: Navigating DC’s Shopping Scene - Marketing and Advertising: Retailers employed a wide variety of marketing tactics to entice customers inside.

Print Advertisement: Kann's, along with most other department stores, took out extravagant newspaper ads to highlight their holiday season decorations and sales.

This file appears in: Finding Style in DC: Navigating DC’s Shopping Scene - Marketing and Advertising: Retailers employed a wide variety of marketing tactics to entice customers inside.

Finding Style in DC: Navigating DC’s Shopping Scene - Marketing and Advertising: Retailers employed a wide variety of marketing tactics to entice customers inside.

By The DC Historic Sites team

Stores may have boasted new, exciting, and exclusive products, but how did they attract customers to come through their doors? What made their store more special or better than their competitors? The…